Public Relations (Gebundene Ausgabe) von Edward L. Bernays   Synopsis: Written by publicist number one, Edward L. Bernays makes clear in this book that public relations is not publicity, press agentry, promotion, advertising, or a bag of tricks, but a continuing process of social integration. It is the field of adjusting private and public interest. This book is important to all of us because it tells us how to adjust ourselves to our publics by presenting a thorough analysis of public relations, its origin and development, its aims and responsibilities, and fixes its place in the modern world. Everyone engaged in any activity, and every student of man and society, will find in this book a challenge and opportunity to further both the public interest and his own interest. a.areaLink, a.areaLink:visited { text-decoration: none; color: black; display: block; } .areaLink .innerLink { white-space: nowrap; text-decoration: underline; color: #039; } .crBlueBorder-tl { background: url( http://ecx.images-amazon.com/images/G/03/x-locale/communities/reviews/border-box-tl.jpg) no-repeat top left; width: 1em; } .crBlueBorder-tc { background: url( http://ecx.images-amazon.com/images/G/03/x-locale/communities/reviews/border-box-tc.jpg) repeat-x top; height: 1px; } .crBlueBorder-tr { background: url( http://ecx.images-amazon.com/images/G/03/x-locale/communities/reviews/border-box-tr.jpg) no-repeat top right; width: 1em; } .crBlueBorder-bl { background: url( http://ecx.images-amazon.com/images/G/03/x-locale/communities/reviews/border-box-bl.jpg) no-repeat bottom left; width: 1em; } .crBlueBorder-bc { background: url( http://ecx.images-amazon.com/images/G/03/x-locale/communities/reviews/border-box-bc.jpg) repeat-x bottom; height: 1px; } .crBlueBorder-br { background: url( http://ecx.images-amazon.com/images/G/03/x-locale/communities/reviews/border-box-br.jpg) no-repeat bottom right; height: 1em; } Rezensionen ansehen...   Angebote zu  Public ,  Relations ,  Gebundene  ab 1 Euro! Siehe auch folgende Artikel: Propaganda von Edward L. Bernays The Father of Spin: Edward L. Bernays and the Birth of Public Relations: Edward L. Bernays & the Birth of Public Relations von Larry Tye PR! A Social History of Spin von Stuart Ewen Manufacturing Consent: The Political Economy of the Mass Media von Edward S. Herman Mehr zu  Business & Investing,  Leadership,  Public Relations Home ...,    Angebote ansehen ...,    Begleitseite ... Herausgeber dieser Seite ist DomainLoc.com GmbH - Partner von Amazon.de Copyright © DomainLoc.com GmbH (Impressum)